Spotify is one of the largest music streaming platforms in the world, with millions of active users streaming music every day. If you're an up-and-coming musician, getting your music on Spotify playlists can be a great way to reach new audiences and gain exposure.
In this guide, we'll walk you through the steps you can take to get your music onto Spotify playlists, and help you understand what it takes to succeed on the platform.
Step 1: Get your music onto Spotify
The first step to getting your music onto Spotify playlists is to make sure your music is actually on the platform. If you're an independent artist, you can upload your music to Spotify through a distributor such as QMUSIC, DistroKid, TuneCore, or CD Baby. These distributors will handle the process of uploading your music to Spotify, and will make sure it's properly tagged and optimized for the platform.
If you're signed to a record label, your label will handle the process of uploading your music to Spotify. Just make sure you communicate with them about your goals for getting your music on playlists, and ensure that they're aware of your music and its potential for playlist placement.
Step 2: Optimize your music for playlist placement
Once your music is on Spotify, the next step is to make sure it's properly optimized for playlist placement. This means making sure your music is tagged with the correct genre, mood, and key information, and that your album art and artist bio are professional and eye-catching.
Your music should also be properly mixed and mastered, with a clean and balanced sound that will stand out on the platform. This will help ensure that your music is appealing to listeners, and will increase its chances of being selected for playlists.
Step 3: Build your fanbase
Before you start reaching out to spotify music playlist curators, it's important to build a strong fanbase. This will give you a group of dedicated supporters who can help spread the word about your music, and who will be more likely to stream your tracks and engage with your content. There are many ways to build a fanbase, including performing live shows, collaborating with other artists, and engaging with your followers on social media. Make sure you're actively promoting your
music and connecting with your fans, and encourage them to stream your tracks and add them to their own playlists.
Step 4: Connect with playlist curators
Once you have a strong fanbase and your music is properly optimized for playlist placement, it's time to start reaching out to playlist curators. These are individuals or companies who are responsible for creating and maintaining playlists on Spotify, and they can be a great way to reach new audiences and get your music in front of more listeners. There are many different ways to connect with playlist curators, including reaching out to them directly through social media or email, submitting your music through playlist submission platforms such as SubmitHub or PlaylistPush, or working with a playlist promotion company like QMUSIC
When reaching out to playlist curators, make sure you're professional and respectful, and provide them with information about your music and why you think it would be a good fit for their playlist. You can also include a link to your music and any other relevant information, such as your social media accounts and upcoming tour dates.
Step 5: Engage with your audience
Once your music is on playlists, it's important to continue engaging with your audience and building your fanbase. This will help keep your music in front of listeners, and will increase its chances of being added to even more playlists in the future. Make sure you're regularly releasing new music and updating your fans on what you're working on, and continue pushing!